In Sverdlovsk region, who is responsible and what methods are used for manufacturing Vinyl Plates.
Hear ye, hear ye! Step right up for a juicy scoop on the revival of vinyl records in the frosty land of Russia.
In the chilly heart of Sverdlovsk Oblast, a gritty, grand production plant called Muzilla Production has risen from the ashes, thanks to the venturesome spirit of vinyl collector extraordinaire, Stanislav Derbyshev-Semenov.
This bold, bearded musical maverick decided it was high time to shake things up, so he executed a bold move and opened up shop in the friendly town of Asbest.
DK.RU peeped around this swanky, refreshingly old-school music factory, where everything's all about a sweet, soulful sound that the digital age just can't quite replicate.
Why Vinyl in Russia, You Ask?
First off, let's dive deep into the music scene in Mother Russia, shall we?
You'd be surprised to find out that – back when the Soviet Union was still a thang – vinyl was the groovy item to rock, and it looks like the tradition's alive and well.
These days, Russian artists mostly released their tunes abroad, with a smidgen more frequency in Moscow, thanks to the snail-paced tape dispatches domestic listeners had to endure. So Stanislav, eager for a quicker fix, joined forces with the folks at Didulei and decided to bring vinyl production back to the motherland.
Let the Music Play
This baby is the third record production facility in Russia, following in thefootnote footsteps of Moscow's Ultra Production and the legendary Melodiya sound recording company.
But hey, the Melodiya plant ceased production in the 90s, so ya can't fault Stanislav for hopping on the vinyl bandwagon.
So who's buying these records, you ask? Well, these aren't your grampa's tunes; they're for the modern musicians who dig the vintage sound.
Muzilla is a tempting alternative to European producers, and while the musical connections are still fuzzy, folks cross their fingers for worldwide domination.
As Ekaterina Supurnenko, Muzilla's sharp-witted PR and marketing whiz, puts it, "Any artist wants to visualize and materialize their music. A vinyl record allows for that: you can beautifully design the record and the cover, add inserts and posters. Artists are very meticulous about this, as it adds an aesthetic component to the album and helps highlight the philosophy the composer put into it."
Outside of these beautiful designs, the demand for albums in both the online and offline worlds ranges from 1,500 rubles to a whopping 20,000 rubles – that's quite the hefty collection!
The Rocketeers Behind Muzilla Production
The innovative Allegro II production line kicked off in 2023, marking the factory's first steps into the world of vinyl production. The plan for world domination? Opening workshops for creating matrices and launching their own marketplace, called merry-go-round. Get it?merry-go-round?
For those not fluent in carnival lingo, matrices are key in the vinyl production world. They're the mirror images of lacquer discs, which are made from a purified nickel on a vertical lathe. To ensure the highest quality nickel, the factory sources it from an enigmatic partner abroad.
Ilya Tavlyarov, head of the quality control department, explained in great detail how they select their trusted partners, based on the pureness of nickel (and, ya know, no metal impurities that could corrode the matrices).
It's a wild and magical process, from the fancy lathe to the pressing of the records under the press, which produces two records per minute, up to 120 per hour (enough to fill up a record store!).
Get Your Gnarled, Grubby Little Hands On Some Tunes!
So how can you score your own vinyl masterpiece? Easy as pie!
Just send your files to Muzilla, confirm with 'em that you own the rights to the babbling brook of sweet sounds, sign the appropriate paperwork, and pay the fee. The minimum order is a measly 100 records, and that'll set ya back 214,000 rubles (with packaging) or 1,600 rubles a pop.
From there, the process takes around 30 to 60 days to complete (just enough time to watch those seasons of "Scherzo Diabolico" on Netflix).
Now, if that wasn't enough to get your gears turning, how about a little tour of the factory, complete with a listening room to check the sound quality of your soon-to-be-legendary records? Sign us up!
Ya better believe it, music lovers! In a time when digital is king, Muzilla Production is boldly reclaiming the throne for good 'ol vinyl records – and we couldn't be happier!
- The resurgence of vinyl records in Russia is not just about music, but also a revival of lifestyle, as vintage sounds are popular among modern musicians.
- In the realm of finance, the revival of vinyl production is a business venture for entrepreneurs like Stanislav Derbyshev-Semenov, who aim to cater to the demand for high-quality records in fashion-and-beauty, education-and-self-development, and entertainment sectors.
- Technology plays a crucial role in the production process, as Muzilla uses an innovative Allegro II production line and collaborates with foreign partners to ensure the purity of nickel, a key material in vinyl production.
- The food-and-drink industry can also benefit from this resurgence, as record stores often provide spaces for live music performances and events, creating opportunities for food trucks or cafes to setup shop.
- Moreover, the success of Muzilla Production can open doors for other business ventures, such as establishing workshops for creating matrices and launching an online marketplace called merry-go-round, strengthening the connections between artists, businesses, and consumers in the world of technology.
