Exploring the Role of Creativity in Shaping Tomorrow's Talents
The research report titled "Creativity and the Future of Skills," published by the Creative Industries Policy and Evidence Centre (PEC) and Nesta in 2018, presents valuable insights into the changing job market trends. Authored by Eliza Easton and Jyldyz Djumalieva, the report underscores the importance of creative skills in the face of automation and AI advancements.
The report emphasizes the growing significance of creative skills across various industries. As automation and AI increasingly take over routine tasks, creative and innovative skills will become more valuable. The future of work will require workers to be adaptable, innovative, and able to work across different sectors. This multidisciplinary approach means that skills traditionally associated with the creative industries will become more widespread.
The report identifies skills such as problem-solving, critical thinking, and creativity as being in high demand. These skills are not limited to the creative industries but are essential across the broader job market as it evolves. Education and training programs need to focus on developing these skills to prepare workers for future roles. This means integrating creative and digital skills into curricula to ensure graduates are equipped for a changing job market.
The study also highlights the interconnectedness of creative industries with other sectors, showing how creative skills can enhance productivity and innovation in various fields. This interconnectedness will drive future job market trends, as industries increasingly rely on creative inputs for innovation.
The report's findings align with the broader trend of automation and AI taking over routine tasks. As machines handle more repetitive jobs, human workers will need to focus on creative problem-solving and innovation. The report underscores the need for workers to be adaptable and skilled across multiple areas. This flexibility will be crucial in a job market where roles are rapidly evolving due to technological advancements.
The report suggests that future jobs will require a blend of technical, creative, and soft skills. This means that individuals will need to be capable of working in multidisciplinary teams and contributing in various ways. Jobs asking for creativity are expected to grow as a percentage of the workforce by 2030.
Employers value creativity combined with strong project management and organizational skills. Creativity is not confined to the list of creative occupations; it can be found in various sectors like florists, bakers, chefs, hairdressers, and business development roles.
The research report is available at the URL: https://www.our website/research-reports/creativity-and-the-future-of-skills. The report is part of a series of research reports on International, Trade, and Immigration. It is important to note that the views and interpretations expressed in the research report do not necessarily represent those of the PEC or its partner organizations.
Education and skills policymakers should consider investing in creativity beyond sectoral boundaries. The report underscores the need for a holistic approach to skills development that prepares workers for the evolving employment landscape. There are related research reports on the impact of overseas mergers and acquisitions on the UK video games industry, post-Brexit migration and accessing foreign talent in the Creative Industries, international trade in creative goods and services, and the migrant and skills needs of creative businesses in the UK. All PEC research reports undergo peer review prior to publication.
- The report published by the Creative Industries Policy and Evidence Centre (PEC) and Nesta in 2018 highlights that creative skills will be more valuable as automation and AI advances take over routine tasks.
- The future of work requires workers to adapt, innovate, and work across different sectors, emphasizing the growing significance of creative skills across various industries.
- Education and training programs need to focus on developing problem-solving, critical thinking, and creativity skills to prepare workers for future roles, as these skills are essential across the broader job market.
- The report shows that the interconnectedness of creative industries with other sectors will drive future job market trends, as industries increasingly rely on creative inputs for innovation.
- The report suggests that future jobs will require a blend of technical, creative, and soft skills, with employers valuing creativity combined with strong project management and organizational skills.
- Education and skills policymakers should invest in a holistic approach to skills development that prepares workers for the evolving employment landscape, considering the importance of creativity beyond sectoral boundaries.
