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Ed Catmull: Pixar's Journey from Art to Innovation at INMerge 2025

Hear how one artist grew into a studio using cutting-edge tech. Start your innovation journey now!

This is an animated picture of a woman.
This is an animated picture of a woman.

Ed Catmull: Pixar's Journey from Art to Innovation at INMerge 2025

Ed Catmull, the co-founder of Pixar movies, shared insights on innovation and the birth of computer animation at the INMerge 2025 conference. The event, organized by PASHA Holding, took place on September 29-30.

Catmull's journey began when he combined his passion for art with technology, encountering a computer graphics class during his graduate studies. His environment was filled with future innovators like John Warnock and Jim Clark.

He learned to design for the future from mentors like Alan Kay and Ivan Sutherland. At Lucasfilm, Catmull predicted that fully computer-animated films would become possible within 14 to 15 years. Pixar's first full-length film, 'Toy Story', proved this prediction correct.

Pixar's success story started with one artist and grew through a culture that valued collaboration, curiosity, and peer experimentation. The studio used 100 supercomputers, each costing $10 million, to make a movie in the 1980s. Despite these challenges, Catmull's message at INMerge 2025 was to start now, learn fast, and embrace uncertainty in innovation.

Ed Catmull's talk at INMerge 2025 highlighted Pixar's journey from a single artist to a studio using cutting-edge technology. His advice to start now, learn fast, and embrace uncertainty underscores the importance of innovation and adaptability in today's rapidly changing world.

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