Bayer's Revamped Logistics Boosts Service, Efficiency, and Resilience
Bayer, a global leader in life sciences, has revamped its logistics operations to enhance service quality, efficiency, and resilience. The company has collaborated with Accenture to create an innovative logistics model for sea, air, and road freight, while also implementing a cloud-based platform for real-time tracking and digital document exchange.
At the heart of Bayer's new logistics model is a dedicated control tower organization that oversees global transports managed by fourth-party logistics (4PL) providers. This cross-functional collaboration has led to a significant reduction in external freight costs, by 12-15%, within just two years.
The model's success is supported by three key pillars: advanced transport management technology by 4PLs for automated planning and optimization, a strong Bayer control tower organization for strategic oversight, and a simplified quality management system for quick responses to market changes. The cloud-based platform enables near-time tracking of shipments, digital document exchange, and transport cost management, further improving service performance and reducing costs. This enhanced logistics model is a cornerstone in building resilience within Bayer's supply chain, ensuring consistent product availability even in the face of operational disruptions.
Bayer's improved logistics model, a result of collaboration with Accenture and strategic partnerships with 4PLs, has led to significant enhancements in service quality, efficiency, and resilience. The company's simplified logistics operations now ensure timely delivery of healthcare products to patients and consumers, while also enabling quick responses to changing market dynamics and supply chain disruptions.
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